Live Portrait Illustration with Ted Baker & Moore

Last Thursday, I was invited along to Ted Baker & Moore, Ted Baker's experimental shop at Old Spitalfield's Market in London.  The shop is an eclectic mix of "superbly stylish items hand-picked by the man himself" and the home of #NOT, No Ordinary Thursday; which sees a new in-store event happening every Thursday.  Definitely worth watching.

To celebrate the launch of the new #sixstarstyle campaign, I was asked to draw portraits of customers in-store.  Here's some pics of me and my lovely models. 

x, Willa

Live Portraits at Walter & Herbert

During London Fashion Week, I was in-store at the newly opened Walter and Herbert eyewear store in Seven Dials, Covent Garden.  To celebrate the launch of their new sunglasses collection, I was invited to draw portraits of people trying on their favourite sunglasses.

And, in true London Fashion Week style, I had an eclectic mix of stylish and flamboyant people coming along 💕 

Thanks for having me Walter & Herbert, you were a great team to work with!

x, Willa

Illustrations for Claire's Accessories

Before Christmas, I was asked to create a few illustrations for Claire's Accessories.  They wanted me to paint their jewellery, as well as a few of their silicon phone covers.  The phone covers are so bright and comical, it seems like quite a removal from my normal work, but I'm pleased with them nonetheless.

What do you think?

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x, Willa

Fashion Illustrations with Kelly Love

I can't describe how much I've enjoyed creating illustrations inspired by Kelly Love's a/w15 collection.  I created the most amazing mood board, full of kinfolk imagery, Scandi-minimalism, pastel shades, windswept landscapes.  Now I just want to paint covers for novels like Sunset Song and Wuthering Heights.

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Editorial Illustrations for German Wings

If you're flying with German Wings over the festive period, have a look at the in-flight magazine.  You'll find a 5-page article illustrated by moi, "Spaß im Schnee", or "Fun in the Snow". I was asked to mix my illustrations with photography, showing alternative activities in the snow.  It was good to do something a little different.

Here's the magazine, and a better look at the images:

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x, Willa

Live Fashion Illustration with H&M at Selfridges

A couple of weeks ago I was back at Selfridges, this time drawing the stylish customers of H&M.  It's always a pleasure to get out of the studio and meet the lovely people that I'm drawing. 

I've just had some pictures sent to me courtesy of Lauren at Circle Agency who helped to co-ordinate the nationwide H&M events.  Thanks for letting me share the pics.

Fashion Illustrations with Kelly Shaw

As part of my latest personal project, #londonfashionpeek ,  I've been creating fashion illustrations inspired by designer Kelly Shaw's s/s 16 collection.

You can read more about Kelly and my collaboration with her here.

Fashion Illustrations with Florence Bridge

Over the last few weeks have been creating fashion illustrations inspired by designer Florence Bridge's s/s 16 collection.

I've captured details from her wonderful digital prints, neon clasp details and Mongolian lambswool textures. 

You can read more about Florence and my collaboration with her here.

Personal Project: Independent Fashion Illustration

Today is the last day of London fashion week, and the first day of a new exciting personal project for me.   For the next six months, inter-London fashion weeks, I'm going to be focussing on a new series of exciting, contemporary fashion illustration. 

I'll be visiting independent fashion designers in their London studios to get an insight into their inspirations and design process.  This exclusive and personal insight into their collections will allow me to work with these designers to create illustrations that capture their original vision and depict the important details and textures which form their signature style.

I'll be visiting studios with my fashionary sketchbook in hand, to take notes and keep a visual record of the shapes and important details. I'll then take these back to my studio and work these into finished illustrations.  

Since this is a personal project, I'm hoping to take more time to develop ideas, experiment and work at a bigger scale than normal.

Follow me on Instagram to see my ongoing sketches, work-in-progress and illustrations. I'll be be using the hashtag #londonfashionpeek. As I go, I'll also be writing introductions about each of the designers, to give you some background to the project.

If you're a fashion designer and would like to get involved, get in touch. 

x, Willa